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Beautycounter 12ml Volumizing Mascara tube open next to brush applicator on a white backgroundProduct smear of Beautycounter 12ml Volumizing MascaraBefore and after shot of lashes with and without Beautycounter 12ml Volumizing Mascara applied
Beautycounter 12ml Volumizing Mascara tube open next to brush applicator on a white background
Beautycounter 12ml Volumizing Mascara tube open next to brush applicator on a white background
Product smear of Beautycounter 12ml Volumizing Mascara

Volumizing Mascara

Item #2552

Volumizing Mascara

Item #2552
$29
Item #2552
Size: 12 ML / 0.4 FL. OZ
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Hello, clean beauty—20% off your first order. Conditions apply.

Wink big.

Made with natural fibers, this advanced formula increases volume by 385%* to create fuller, more dramatic-looking lashes. The hourglass brush curls, separates, and plumps for high-drama glam–without clumping, flaking or smudging. Cleaner, plant-derived ingredients, like carnauba wax and rice bran wax, replace harmful emollients, while bataua oil helps soften lashes. Color: Black.

*Clinical result based on two coats.

Consumer Panel Test Results:

  • 100% said it lasted all day*
  • 96% reported no flaking or smudging*
  • 96% agreed it was easy to remove*
  • *Results obtained following consumer panel study of 30 women.

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    Description

    Wink big.

    Made with natural fibers, this advanced formula increases volume by 385%* to create fuller, more dramatic-looking lashes. The hourglass brush curls, separates, and plumps for high-drama glam–without clumping, flaking or smudging. Cleaner, plant-derived ingredients, like carnauba wax and rice bran wax, replace harmful emollients, while bataua oil helps soften lashes. Color: Black.

    *Clinical result based on two coats.

    Consumer Panel Test Results:

  • 100% said it lasted all day*
  • 96% reported no flaking or smudging*
  • 96% agreed it was easy to remove*
  • *Results obtained following consumer panel study of 30 women.

    Certifications
    Clean Beauty Promise
    Vegan
    EWG Verified Product
    Cruelty Free
    Whatever your skin goals, we’re here to help you find high-performing #betterbeauty essentials that take your routine beyond clean.
    Apply mascara at base of lashes and wiggle upward. Turn brush vertically to apply to lower lashes. Build optimal fullness with multiple coats.
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    Can this be recycled?

    We’ve partnered with How2Recycle, a labeling system that clearly communicates disposal instructions so you no longer have to play the guessing game every time you finish a product. Learn more about the partnership here.

    How to Use:

    Apply mascara at base of lashes and wiggle upward. Turn brush vertically to apply to lower lashes. Build optimal fullness with multiple coats.

    CLEAN FACT

    Mascaras often contain emollients and emulsifiers, commonly known as polyethylene glycols (PEGs), that may be contaminated with known carcinogens. Our Volumizing Mascara is formulated with cleaner, plant-derived ingredients, like carnauba wax and rice bran wax to replace harmful emollients.
    CLEAN FACT ON PDP 590 400 VOLUMIZING MASCARA
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