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Let's Make Beauty Better

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When You Join Beautycounter You...

  • Help Lead a Movement

    Help Lead a Movement

    Our mission is to get safer products into the hands of everyone.

    The beauty and personal care industry is one of the least regulated industries out there.

    We deserve better. At Beautycounter, we're doing something about it.

  • Unlock Real Potential

    Unlock Real Potential

    How much you grow your business is completely up to you.

    Earn up to 35% commission on the products you sell and you can increase potential income by building and mentoring a team of your own.

    Receive opportunities to earn amazing trip incentives, rewards, and cash bonuses.

  • Share Safer Beauty

    Share Safer Beauty

    We rigorously screen for questionable or harmful ingredients while setting a new standard for high-performance beauty products.

    Receive 25% savings on all of our amazing products.

  • Succeed as a Team

    Succeed as a Team

    Align with our mission and become part of a supportive community that embodies purpose, integrity and transparency.

    Gain exposure to passionate Consultants and Mentors who will help you realize your full potential.

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Join Us Because

Beautycounter isn't just a path-breaking beauty brand. We are a movement for making the beauty industry better. We do that with valuable information, fun socials, safer products, and your help. There is no longer a need to compromise health and safety in the name of beauty. You can do well, do good and look great. Join us today.

Interested to learn more about becoming a consultant?

Connect With a Consultant

How It Works...

  • Socials


    Gather friends to sample our great products and discuss safer, better beauty. It's the best way to further our mission, build your business, and have some fun. Ask a friend or colleague to host for you, and he or she will earn their own perks.

  • One-on-One Consultations

    One-on-One Consultations

    Curate your own sampling of favorite products and share with a family member or friend. Our story is best told person-to-person, and this is a great way to talk about Beautycounter and the rewards of being a Consultant.

  • Online Shopping

    Online Shopping

    When you enroll as a Consultant, you'll receive a personal website through which all sales will be directly attributed to you. This makes it easy to share your favorite products and our mission. It couldn't be easier.

We work with you, so you can work with us.

  • 1

    Through the Beautycounter network, you will gain access to best-in-class training, business tools, marketing materials.

  • 2

    Whether you have a few hours a week or unlimited time to dedicate to a new venture, you can define your own success, just as 25,000 other consultants have.

  • 3

    Flexibility is important to us all in these busy times, and it's just one of the ways Beautycounter is an exceptional partner.

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Right Here,Right Now


  • Personalized Website
  • Access to Behind the Counter (your supportive back office)
  • Customized training platform
  • Everything else you need for a strong start to your business

Let's Talk Products

We've put together our most popular assortments into three Starter Sets at a deep savings to get you started. Choose the one that's best for you, or work with your Mentor to select one that fits your needs.

The Skin Care Classics
The Skin Care Classics

$371 Total Value (41% Savings)

Includes: The Face Collection. Balancing Collection.

The Essential Head-to-Toe Collection
The Ultimate Face Collection

$731 Total Value (43% Savings)

Includes: The Face Collection. Plumping Collection. The Body Collection. Kids Bath Collection. Lip Conditioner Peppermint. Body Butter. Body Oil. Citrus Mimosa Body Bar. Charcoal Cleansing Bar. Cosmetics Bag.

The Ultimate Head-to-Toe Collection
The Ultimate Head-to-Toe Collection

$1250 Total Value (42% Savings)

Includes: The Face Collection. Brightening Collection. The Countertime Rejuvenating Collection. The Body Collection. The Kids Bath Collection. Baby Bundle Collection. Baby Calming Diaper Rash Cream. Lip Conditioner Peppermint. Body Butter. Body Oil. Cleansing Balm. Citrus Mimosa Body Bar. Charcoal Cleansing Bar. Cosmetics Bag.

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Discover More About Our Journey
Overheard in...
  • What is a Beautycounter Consultant?
    Someone who has decided to join Beautycounter with the intention of building a business through selling our products and/or building a team.
  • How do I sign up to sell Beautycounter products?
    Anyone interested in becoming a Consultant can sign up by going to and choosing “Become a Consultant” on the header of the homepage. Once on the “Become a Consultant” page, select “Join Now” to enroll.
  • How much does it cost to become a Consultant?
    Your initial $85 investment includes an Enrollment Kit, which includes a Personalized Website, access to your back office (Behind the Counter), customized training platform and everything else you need to start your business strong.
  • Do Consultants have to pay any additional fees?
    There is a $50 Business-Builder renewal fee that is auto-billed annually on every Consultant’s anniversary date. This fee pays for back-office support tools including but not limited to the Consultant’s Personal Website, business reports, tracking tools, and more.
  • What are the benefits of becoming a Beautycounter Consultant?
    Beautycounter Consultants enjoy many benefits, including the ability to purchase products at a 25% savings. The Career Plan pays up to 35% commission on retail sales and enables Consultants to earn bonuses and override commissions based on sales and recruiting requirements. Consultants also have the ability to earn special incentives, including trips, exclusive Beautycounter items, and access to invitation-only events. Want to learn more? Connect with a Consultant.
  • What happens after I register to become a Consultant?
    Once your Consultant Application and Agreement has been accepted, you will be sent a confirmation email and access to your Personal Website.
  • How do I make money as a Beautycounter Consultant?
    You make money by selling Beautycounter products to your friends, family, and acquaintances through Socials, One-on-One appointments, and online. You can make up to 35% commission on each product you sell. You can also earn additional income in the form of override commissions when you recruit others to join your business.
  • Do I have to sell a certain amount every month?
    Our Career Plan is a pay-for-performance plan, which means that in order to be paid each month, you will need to meet certain requirements. Consistency is essential for continued growth and business success, and it is for this reason that Beautycounter has activity requirements for all Consultants. In order to maintain active Consultant status, you must meet the following requirement: 1,200 in Qualifying Volume (QV) every six months, 250 of which must be New Volume (NV). This amount includes your personal orders and sales to Clients and Members. Those Consultants who do not meet their six-month activity requirement will be repositioned to Band of Beauty Member status.
  • Do I have to purchase or keep an inventory of products?
    No, there are no minimum purchases or inventory requirements.
  • How much can I expect to earn as a consultant?
    How much you earn is entirely up to you. Your income is directly related to the goals and commitment level that is right for you.
  • Can I sign up with Beautycounter even if I am affiliated with another direct sales company?
  • If I tell friends about the business opportunity, will I earn credit?
    Yes. If you become a Beautycounter Consultant, and someone you introduce to Beautycounter decides to become a Consultant and she lists you as her Mentor when completing the registration process, she will become part of your team. When you both meet the requirements set forth in the Career Plan, you’ll receive override commissions on sales generated from Consultants on your team.
  • What happens if I decide being a Consultant is not right for me?
    We are here to support you. If you begin to feel that being a Beautycounter Consultant is not right for you, please do not hesitate to share your concerns with your Mentor. Cancellation may be submitted in writing to the company at it’s principal business address or via email to Also failure to renew will result in cancellation.
  • Can I sign up as a consultant if I live outside the United States?
    At this time, Beautycounter products are only available in the United States and Canada.