How to Give Your Skin a Balancing Boost

You might think oily or combination skin is the trickiest type to work with, but it doesn’t have to be! With the right products and a solid regimen, it can be just as easy to manage and balance as other skin types. Some extra attention goes a long way to prevent and protect, so you can walk away looking more radiant.

Read More

How To Give Your Skin Care Routine a Brightening Boost

You don’t need a 16-step skin care regimen, a weekly facial, or your dermatologist on speed dial to help keep your skin radiant. If dull skin or dark spots are your main concern, you’re going to love The Beautycounter+ Brightening Collection, a line of targeted treatments infused with skin-brightening vitamin C complex. All three products—a mask, mist, and oil—are specially formulated to enhance your existing skin care regimen. Incorporate them with the Nourishing Essential line to reveal a more radiant, even skin tone.

Read More

How To Boost Your Skin Care Regimen For Firmer Skin

As the years pass, your skin definitely changes, so it makes sense that your skin care routine should, too. This doesn’t mean you need to overhaul your beauty arsenal with a 20-step regimen (seriously, who has time for that?). But it does mean it’s a good idea to start weaving treatments into your core beauty regimen for firmer skin.

Read More

Greenwashing and What 5 Popular Terms on Beauty Products Actually Mean

Wandering down the beauty aisle, you’re likely to see words like “organic” or “chemical-free” on your mascara or body wash labels. They match your healthy lifestyle, so you’re good, right? Actually, it may not be that simple.

Because of major loopholes in U.S. federal law, cosmetics brands are able to boldly make claims like “natural” and “non-toxic” without proper regulations, so most of these terms end up becoming meaningless. This is known as greenwashing.

Read More

Treat Your Baby to the Best

We’ve got some big news for little ones… Calming Diaper Rash Cream and a Classic Diaper Bag just arrived! Perfect for your baby’s delicate skin, the gentle non-nano zinc formula of our Diaper Rash Cream helps reduce and prevent redness, plus it’s safe to use with cloth diapers. And the Diaper Bag features a changing pad and lots of pockets so you can keep all your baby’s essentials together on the go!

Read More

4 Makeup Tips to Weatherproof Your Looks

An amazing beauty routine doesn’t have to suffer in cold, humid, or rainy weather. Here are some tips to work around the weather and stay gorgeous without purchasing waterproof versions of your favorite products.

Read More

What are nanoparticles, and why are they in cosmetics?

Nanotechnology is a science that’s increasingly being applied to electronics, medicine, and—in a huge way—cosmetics.

Many of the biggest international brands are now making products using microscopic nanoparticles, and some even proudly boast about their use of nanotechnology on labels. But, like many ingredients used in personal care products, these tiny particles come with tiny amounts of research related to whether or not they are safe in terms of long-term health effects.

Read More

How to Get Desert-Inspired Looks for Spring

These grey skies are giving us a serious case of spring fever. What better way to treat it than with desert-inspired hues for eyes, cheeks, and lips? Warm up your look with our newly-released Limited Edition Desert Sunrise Palette, including two never-before-seen eyeshadows. We’re absolutely swooning over how this collection of shadows and blushes brings desert colors to life. Plus, we’re introducing two totally new Lip Glosses, Coralbell and Beeblossom, to add bright contrast and complete the spring vibe.

Read More